the movement
Zone, Division and District
Manager Training
Congratulations and welcome!

As a leader of the Movement's sales organization, you'll be responsible for developing a strong team of sales managers and representatives who will be bringing in thousands of merchants and students into the platform.

In the process, you'll have the opportunity to generate significant income and long-term economic security for yourself and your family, while also achieving the satisfaction that your efforts are helping to make the world a better place. Let's get started!
Getting Started
To build a strong foundation for your business, you'll want to complete each phase in the following order:
1
Activating merchants
In Phase 1, you'll activate merchants in your pilot territory

Once you've activated a minimum of 25 merchants, you can move to Phase 2
2
Activating students
In Phase 2, you'll recruit students to sign up additional merchants for you in your pilot territory. You'll also provide the opportunity to receive discounts (at the stores and restaurants you activated in Phase 1) to all the students that you speak with

Each time students transact with your merchants, you earn
Phase 1
Activating Merchants
In Phase 1, you'll be activating 25 merchants to start your pilot territory.

To do that, we recommend following these steps:
1
Prepare your list of merchants
Compile a list of at least 75 merchants that are within walking distance (2 miles) to your school.

Tip: Focus on merchants that appeal to students (for example, food, entertainment and inexpensive retail).

Using Yelp.com and/or Google Maps, type in your school's address and sort your search results based on distance from the school's address.

Save the following information on each merchant into a spreadsheet (for your records):

  • Business name
  • Business phone number
  • Business address
  • Facebook page URL for business (you may need to visit merchant's website for this)
  • Business/Manager email or contact page URL from merchant's website
2
Sign up merchants
To sign up your first 25 merchants, follow the MRB training (which is designed for use by your Merchant Relationship Builders) with the following exceptions:

As a manager, for signing up your first group of merchants, you'll be able to use the "Cares.college" domain (such as "UCLA.Cares.college") and email address (such as "John@UCLA.Cares.college"). You'll be provided these upon securing your territory.

Therefore, in the call script instead of saying "UCLA" try saying "UCLA Cares".

Similarly, for your email signature, you can use your Cares.college email address for best results when signing up your first merchants.

For example:
Jim Smith
Jim@UCLA.Cares.college
Community Outreach and Relations
714-981-5632

Before you proceed, you'll want to order your merchant consumables so that you will have received them in time for the next phase (Activate merchants). For instructions, see the relevant FAQ question below.
3
Activate merchants
To activate your first 25 merchants, follow the MRB training (which is designed for use by your Merchant Relationship Builders).
Phase 1
Frequently Asked Questions
What do I need to have (including consumables) when visiting merchants to activate them? >>
When visiting a merchant to activate them, you'll need your merchant consumables (3 items) and your merchant laminate (your visual aid tool that you do not leave with the merchant).

Your merchant consumables (per merchant) include 1 plastic counter display, 1 counter display insert (flier) and 2 window stickers (1 on the inside of window and 1 on the outside). These items can be purchased at the links provided below.

You'll want to order the largest quantity of these items that you're able to, ahead of time, because you won't be able to activate merchants without them. In addition, your overall cost for each merchant (including shipping) will be much lower when you order in bulk.

Your plastic counter displays can be acquired at any of the following places:
- https://www.fixturedisplays.com/index.php?_route_=Picture_Frames_19780-5.5X8.5-CLEAR-12PK
- https://www.leadbox.com/55w-x-85h-Clear-Display-HolderAd-Frame--Countertop-slant-back_p_774.html
- https://www.shoppopdisplays.com/10044/55x85-slant-back-acrylic-sign-holder.html

Your counter display insert (fliers) can be acquired here: https://www.uprinting.com/club-card-flyers.html

1. Enter the following details to ensure you receive the right materials:
Size: 5.5 x 8.5"
Paper type: 14 pt. Cardstock Gloss
Printed side: Front and Back
Bundling: None

2. Here are the files you'll need for the front and back of the flier:
Flier front: https://af701.infusion-links.com/api/v1/click/5891809580154880/4667170986917888
Flier back: https://af701.infusion-links.com/api/v1/click/4657723825979392/4667170986917888

3. Enter your shipping and payment details to complete your order

Your window stickers can be acquired here: https://www.uprinting.com/custom-sticker-printing.html

1. Enter the following details to ensure you receive the right materials:
Sticker Type: Cut to size
Shape: Square/Rectangle
Size: 5.5 x 8.5"
Paper type: 70 lb label gloss
Rounder corners: No
Bundling: None

2. Here is the file you'll need for the sticker: https://af701.infusion-links.com/api/v1/click/6003505338515456/4667170986917888

3. Enter your shipping and payment details to complete your order
How many merchants should I activate before moving to Phase 2? >>
We recommend that you sign up and activate at least 25 merchants before moving onto Phase 2, however, if you are able to activate more you will find it helpful in expediting your results in Phase 2.

In Phase 2, you'll be recruiting students to both become sales reps for your territory, as well as become transactors within the platform. Students are attracted to both opportunities based on the discounts they can receive from local merchants, so the more merchants they can get discounts from, the more enticing your offer will be to them.
Phase 2
As soon as you've
activated 25 merchants (Phase 1)
you're ready for Phase 2 training